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How to set up & run a fashion label

How to set up & run a fashion label

Meadows, Toby

If you are going to run a successful fashion business, you need to know about everything from marketing and PR to manufacturing and financial matters. Toby Meadows presents a no-nonsense guide to running your own business, whether it is within the clothing, accessories, or footwear sectors

Paperback, Book. English.
Published London: Laurence King, 2012
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Statement of responsibility: by Toby Meadows
ISBN: 1856698920, 9781856698924
Intended audience: Specialized.
Note: Previous ed.: 2009.
Note: Includes bibliographical references and index.
Physical Description: 1 v. ; 23 cm.
Subject: New business enterprises.; Beauty and Fashion.; Fashion merchandising.