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The production manual

The production manual

Ambrose, Gavin; Harris, Paul, 1971-

"From the basics such as working with typography through using images and working with color, exploring different pre-press techniques and the processes involved in bringing a product to press and with a resulting pleasing end product, the authors present everything that the reader needs to know in a straightforward and visually strong way. This new edition completely updates the information on the production process, highlighting new techniques and expanding its coverage on digital technologies. In addition, new interviews will be included from design studios using creative or unique production techniques. Since students may eventually be working with international clients, the authors will include both metric and imperial measurements so that students will become familiar with the differences. Expanded coverage of environmental and sustainability issues, especially as they relate to paper choice and use of special processes/inks has also been added."--Bloomsbury Publishing

eBook, Electronic resource, Book. English.
Second ed.
Published London: Fairchild Books, 2018
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Details

Statement of responsibility: Gavin Ambrose, Paul Harris
ISBN: 1474223583, 9781474223584
Physical Description: 1 online resource (208 p.) : ills.
Subject: Color in art.; Graphic design (Typography); Graphic arts Technique.
Reproduction: Electronic reproduction. London: Bloomsbury Publishing, 2014. Available via World Wide Web. Access limited by licensing agreement.
Other formats: Also issued in print.