A concise small business management text that contains a business plan workbook, a practical perspective and effective pedagogy. The major pedagogical...
Appropriate for graduate students exploring survey distribution methodology, this case study focuses on the practical considerations of using social media...
Examining the crucial role of innovation and entrepreneurship in achieving growth and ongoing success in the small business sector, this book analyses...
This case study reports on research into small manufacturing businesses in the United Kingdom. This sector is vital for growth. Over the years, governments...
For those engaging in fieldwork in a business setting, this book offers guidance and support from the initial project assignment and client meeting to...
v. 1. How does a business choose between different sources of finance? Is it always better to get money from inside the company than get an overdraft...
v. 1. Vital to commercial success is how well businesses control their costs. These come in two basic types: direct and indirect. But in the real world...
This case study highlights the effectiveness of using a mix of qualitative and quantitative research methods in empirical research. There is a range of...