Karren Brady defies convention as a directional business woman in a male industry. This is how she does it, and through her experience, her drive and her skills it's a brilliant insight into how you can do it too
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Karren Brady is an inspiration to women everywhere, and her incredible success is borne of her passion, impressive business instinct, ambition, and her very genuine, honest, down-to-earth outlook.
This is Karren's story. before being Alan Sugar's aide on The Apprentice and VC of West Ham United, how she started out as a sparky 18 year old at Saatchi & Saatchi and at 23, went on to persuade David Sullivan to buy Birmingham City football club - turning that business round to sell it for an incredible £82 million 12 years later.
Strong Woman tells how she balances her personal life with her professional, her priorities, her life as mother of two and wife. Karren reveals how she coped when doctors told her after a routine scan that she had a brain aneurysm, that she must have a complicated operation immediately and had a 30% chance of not surviving, and how it has since influenced her outlook and priorities.
An overwhelmingly inspiring and real look at work and life, Karren Brady defies convention as a directional business woman in a male industry. This is the truth about how she does it, and through her experience, her drive and her skills - it offers brilliant advice on how you can do it too.
'Karren's story will be an inspiration to women everywhere. She is a champion for women. Her story explains to others how to find that balance between family and being a top business woman at work.' LORD SUGAR
'Karren's story shows that with hard work and tenacity it is possible for women to reach the top of any industry and I am sure this book will encourage many more to be ambitious and successful.' MARTHA LANE FOX